A Vehicle to Move You Forward

See our full lineup of vehicles and find the one that best fits you.

  • 86

  • 4Runner

  • Avalon

  • Camry

  • Corolla

  • Highlander

  • Land Cruiser

  • Mirai

  • Prius

  • RAV4

  • Sequoia

  • Sienna

  • Tacoma

  • Tundra

  • Yaris

We have a large inventory of new vehicles available.

Explore All Inventory

Irwin Promise...Our Promise, Your Peace of Mind

  • Irwin's Price Promise: No Gimmicks
  • Love It or Leave It Money-Back Guarantee*
  • Vehicle Exchange Promise on used vehicles*
  • Goal of 100% Credit Approval*
  • Relax...no "Sharks" here...we have Product Specialists
  • Service & Parts Low Price Guarantee*
  • We'll buy your car even if you don't buy ours
  • Irwin Rewards...Save $850+!
  • We treat you the way you want to be treated. Period!
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Premier Automotive Group
Located in Laconia, NH

Located in Laconia, NH, Irwin Toyota also serves area like Concord, serving Berlin and Rochester with a truly world class sales and service experience. Don't believe us? Check out thousands of online reviews on sites like Google and Cars.com. We'll even show you the bad ones. How many dealers will do that?! Our website offers several tools that help save you time, money and enable you to plan ahead like our Get Pre-Approved and Value My Trade features. We look forward to seeing you soon!

More About Us

Your Laconia, NH Toyota Dealer

Since 1979, Irwin has been the Toyota dealer Laconia, NH car buyers trust for great prices, service, and products. Now that Toyota is one of the largest manufacturers, with the best reputation for reliability in the entire industry, we simply have to provide superior customer service and our inventory does the rest of the selling for us.

At Irwin Toyota, we're not hunting for sale after sale. We're looking to connect with customers and we want you to feel comfortable and confident with our dealership year after year for all new and used car purchases, as well as any service and repairs.

If you're looking for a dealership that goes above and beyond for their customers, here's a sneak peek at what Irwin Toyota can offer you:

What Irwin Toyota Offer Car Buyers

Simple, Friendly?Guaranteed

We pride ourselves on delivering world-class customer service to our customers. At Irwin Toyota, we want to create an environment in which our customers feel in control and leave satisfied with their purchase. 

By simplifying the car buying process, we've been able to leave more car buyers happy than any other car dealer in the area.

No-Pressure Sales Environment

Our sales staff is trained to be your guide through the car buying experience instead of just another salesperson looking to hit their quota. This is why we call our team "Product Specialists." 

Not only are they here to help you buy a new or used Toyota, they're here to help you choose the right vehicle for your unique situation. So if you come in and need to be shown vehicles in your price range, we'll do that. And if you come in and already know what you want, we'll get you in and out as quickly as possible so you can enjoy your new vehicle.

A Worry-Free Guarantee

Irwin Toyota knows that you may immediately have doubts about your new or used purchase. After all, this is likely the second largest purchase you'll ever make!

Because of this, we offer a worry-free guarantee on both new and used cars at our store. If you're not satisfied with your purchase, you can come back within the first two days or 200 miles for a money back guarantee. Or if you end up waiting 3 days or 300 miles, we'll be happy to exchange your current vehicle for another one in our inventory.

Give us a call at 603-524-4922 for full details on this program, or visit us at 59 Bisson Avenue, Laconia, NH 03246.